Skip to main content

How to Run Blip Reports

Topic Progress:

How to Run Blip Reports

Diving Deep: Reports

All reports can be retrieved from the “Reports” section from your account dropdown menu. There are three types of reports you can retrieve for your client’s campaigns: Proof of Performance, Campaign Spend, and Invoice.

White-label and non-Blip branded reports are currently only available for Proof of Performance report, but we are working on making them available for Campaign Spend and Invoice.

Proof of Performance Reports 

This report will show you exactly how much your client is paying per blip for every single flip in their campaign per sign and ad. This report is a complete breakdown of campaign spending and displays.

The price per blip for each flip is under “Amount Paid”.

Step 1: Hover over your organization’s name and click “reports” on the drop-down menu

blip report

Step 2: Under “reports” select “Proof of Performance”

blip report

Step 3: Select the date range for your report by setting a start and end date

Blip report

Step 4: Select the Ads you’d like to view the performance of on the drop-down menu (select all if you would like to see activity across your entire account)

Step 5: Select “detailed” to see all information (otherwise you will only see information about Blips per location)

Blip Report

Step 6: Click “open”

Blip report

Step 7: Periodically click on the “refresh” button until the status of the report shows a green calendar icon (some reports may take several minutes)

Once your report has loaded, click on the report to view.

Blip Report

Campaign Spend Reports

The campaign spend report shows the TOTAL spend on the campaign and the average total cost per blip.

You can run the Campaign Spend Reports the same way you run a Proof of Performance report. The start and end date are the dates for your campaigns.

The difference between a Campaign Spend Report and a Proof of Performance is that the Campaign Spend Report shows total average blips and spend per campaign, and the Proof of Performance report shows a cost and time breakdown of each display during your campaign.

A downloadable .csv file is available for Campaign Spend Reports.

Blip Report
Blip Report
Blip Report

Invoices

Hover your organization’s name and click on “reports”

Blip report

Make sure that the report “Invoice” is selected, select the month and year for your report, then click “open”

Blip Report

On your invoice, you can see the number of Blips received, the amount spent, payments processed, and your current balance.

This report is across your organization as a whole and does not specify spend per campaign or billboard.

Blip Report