New Hampshire Billboards

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Ready to make a big impression in the Granite State? Blip's got you covered with affordable New Hampshire billboards! With complete campaign control and real-time reporting, it's never been easier to put your brand on billboards in New Hampshire.

Billboard Advertising New Hampshire Locations

How much does a billboard cost in New Hampshire?

How much does a billboard cost in New Hampshire? With Blip, you can advertise on digital billboards throughout the state on any budget. Blip's pay-per-blip advertising model ensures that you only pay for the advertising you receive, with the cost per blip depending on the time and location of your ad and advertiser demand. You can set a daily budget for your campaign, and adjust it at any time. Blip's online, self-serve platform makes it easy to create and manage your New Hampshire billboards campaign. With no minimum spend and the ability to set your own budget, Blip is a cost-effective way to reach your target audience with billboards in New Hampshire. How much is a billboard in New Hampshire? Try Blip today to find out! Here are average costs of billboards and their results:
$20 Daily Budget
$50 Daily Budget
$100 Daily Budget

Billboard advertising in New Hampshire has never been easier


New Hampshire Billboard Advertising Guide

Welcome to your ultimate guide to billboard advertising in New Hampshire! As a local expert in billboard advertising, I'm excited to share with you all the valuable information you need to know to create the most successful campaign. In this guide, we'll cover topics such as the local population, their specific demographics, popular activities, attractions, the advertising DMA, as well as local roads and traffic patterns. By the end of this guide, you'll have all the tools you need to make informed decisions about your billboard advertising campaign in New Hampshire, and be well on your way to reaching your target audience and achieving your advertising goals.

Understanding New Hampshire Demographics for Billboard Advertising

When it comes to effective billboard advertising in New Hampshire, understanding the demographics of the local population is essential. By identifying the characteristics and preferences of people in the area, you can create an ad campaign that resonates with your target audience and ultimately leads to higher engagement and conversions.

New Hampshire Population

New Hampshire is a small state with a population of just over 1.3 million people. The state has a relatively high median age of 43 years and a predominantly Caucasian population of around 92%. However, there are growing minority populations, with Hispanic and Asian populations increasing in recent years.

Education and Income

In terms of education, New Hampshire boasts a well-educated population, with approximately 36% of residents holding a bachelor's degree or higher. Additionally, the median household income is around $73,000, indicating that there is a strong middle class in the state.

Lifestyle Preferences

New Hampshire residents tend to value outdoor activities and a healthy lifestyle. The state is home to many hiking trails, ski resorts, and scenic landscapes, making it a popular destination for tourists. Additionally, New Hampshire residents are known for being politically engaged and environmentally conscious.

Exurban Residents

Another important demographic to consider for billboard advertising in New Hampshire is the exurban population. These residents live in rural areas outside of major cities but still have access to urban amenities. They tend to value a simpler way of life and are attracted to businesses that cater to their interests, such as outdoor recreation and locally sourced products.


By understanding the demographics of the New Hampshire population, billboard advertisers can create more effective ad campaigns that resonate with their target audience. Utilizing this information, businesses can better align their messaging and branding with the values and preferences of New Hampshire residents, ultimately driving increased engagement and revenue.

Popular Activities to Keep in Mind for New-Hampshire Billboard Advertising

If you are planning on advertising on a billboards in New Hampshire, it is important to keep in mind the popular activities and attractions that the locals enjoy. Here are some of the top activities and attractions that you may want to include in your billboard ads:

  • Recreation: New Hampshire has a diverse range of recreational activities that the locals love. This includes everything from skiing and snowboarding in the winter to hiking and camping in the summer. Consider featuring images of people enjoying these activities in your billboard ads to catch the attention of potential customers.
  • Tourism: With its beautiful scenery and historic charm, New Hampshire is a popular tourist destination. Include images of popular tourist attractions like the White Mountains, Lake Winnipesaukee, and Portsmouth in your billboard ads to grab the attention of out-of-town visitors as well as locals who love to explore their state.
  • Points of Interest: There are many points of interest in New Hampshire that are unique to the state and attract plenty of attention. This includes covered bridges, lighthouses, and the famous Old Man of the Mountain rock formation. Highlighting these points of interest in your billboard ads can make them more eye-catching and memorable.
  • Venues: New Hampshire has a variety of venues for live music, theater, and other events. Featuring these venues in your billboard ads can attract customers who are interested in attending concerts and shows, as well as those who are simply looking for a night out on the town.
  • Attractions: New Hampshire is also home to some unique attractions that draw in visitors from far and wide. This includes the Polar Caves, Santa's Village, and the Flume Gorge. Incorporating these attractions into your billboard ads can make them stand out and appeal to families looking for a fun day trip.

By keeping these popular activities and attractions in mind when creating your billboard ads, you can increase your chances of catching the attention of potential customers and making a lasting impression. Remember to use visually appealing images and a clear, concise message to make your billboard ads as effective as possible.

New Hampshire's DMA

New Hampshire is a part of two designated market areas (DMAs): Boston, MA-Manchester, NH and Burlington, VT-Plattsburgh, NY. DMAs are geographical areas that are used by Nielsen Media Research to measure local television viewership. Understanding the DMA you are advertising in is crucial for a successful billboard campaign.

Boston, MA-Manchester, NH DMA

This DMA is made up of 10 counties in Massachusetts (including Suffolk, Middlesex, and Essex) and 4 counties in New Hampshire (Hillsborough, Rockingham, Merrimack, and Belknap). With a population of over 8 million people, this DMA is the 9th largest in the country. Advertising in this DMA can be expensive, but also very effective, as it reaches a large audience.

Burlington, VT-Plattsburgh, NY DMA

This DMA is smaller, covering only parts of Vermont and New York, as well as the northern part of New Hampshire. The population in this DMA is around 1.6 million people. While it may not reach as many people as the Boston, MA-Manchester, NH DMA, it can still be a valuable area to advertise in for businesses targeting the rural communities in these areas.

What to Keep in Mind

When choosing where to place your billboard in New Hampshire, consider the location's proximity to major highways or tourist attractions in the area. This can increase the visibility of your advertisement to a broader audience. Additionally, it's important to keep in mind the demographics of the area you are advertising in; for example, if you are promoting a luxury brand, you may want to focus on areas with higher median household incomes. Knowing the DMA(s) you are advertising in can help you make informed decisions about all of these factors.

Major Interstates, Highways, and Roadways in New Hampshire that Billboard Advertisers Should Know About

New Hampshire is home to several major interstates, highways, and roadways that see high volumes of traffic. As a billboard advertiser, it's important to know about these roads and the traffic patterns so you can make informed decisions about where and when to advertise your business or product.

Interstate 93 (I-93)

I-93 is the main north-south route through the state and runs from the Massachusetts border in the south to the Vermont border in the north. It passes through major cities like Manchester and Concord, and it also runs through the White Mountains, a popular tourist destination. Because of its heavy traffic volume, especially during peak travel seasons, I-93 is a prime location for billboard advertising.

Interstate 95 (I-95)

I-95 runs along the eastern coast of New Hampshire and connects to major cities like Boston and Portland. While not as heavily trafficked as I-93, I-95 still sees a significant amount of commuter and tourist traffic that makes it a worthwhile location for billboard advertising.

Route 101

Route 101 is a major east-west highway that runs from the Manchester area to the Seacoast. It passes through many towns and cities, including the state capital of Concord. Route 101 is a popular commuter route and also sees heavy tourist traffic during the summer months. It's a great location for billboard advertising for businesses that want to reach a wide audience across the state.

Route 16

Route 16 runs from the Massachusetts border in the south to the White Mountains in the north. It's a popular tourist route that passes through scenic areas like the Lakes Region and the Mount Washington Valley. If you're targeting tourists or outdoor enthusiasts, Route 16 is a great location for billboard advertising.

Other Local Roads

While interstates and highways are great locations for billboard advertising, don't overlook local roads as well. Routes like 4, 11, and 12 have high traffic volumes and connect to many smaller towns and cities throughout the state. Consider placing billboards on these roads if you want to target a more specific geographic area.

Knowing about the major interstates, highways, and roadways in New Hampshire can help you make informed decisions about where and when to advertise your business or product. Consider these roads when creating your billboard ads to reach a wide audience across the state.

In conclusion, effective billboard advertising in New Hampshire requires a deep understanding of the local population and their interests, as well as the areas where they frequent. By utilizing the information provided in this guide, such as specific demographic data, popular local activities, and traffic patterns, advertisers can create campaigns that resonate with the target audience and drive results. It is also important to consider the rules and regulations of billboard advertising in the designated advertising DMA to ensure compliance. With careful planning and execution, billboard advertising in New Hampshire can be a highly effective marketing tool for businesses of all sizes.

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