North Myrtle Beach Billboards

Understanding the North Myrtle Beach Demographic

North Myrtle Beach attracts over 14 million visitors each year, according to the Myrtle Beach Area Chamber of Commerce. This influx is primarily composed of families (approximately 33% of visitors), retirees, and international tourists, with a significant number visiting from nearby states like North Carolina and Georgia. In fact, around 50% of domestic visitors are from these neighboring states. Advertisers should consider crafting messages that appeal to a broad audience, emphasizing family-friendly attractions and the city's unique coastal charm.

Strategic Timing for Campaigns

Tourism in North Myrtle Beach peaks during the summer months, with July being the busiest, accounting for nearly 20% of annual visitors. However, the city is also a popular destination for snowbirds, with approximately 10% of visitors coming from October to March. Advertisers should align their campaigns with these patterns. Consider using Blip's scheduling features to intensify your North Myrtle Beach billboard advertising during these peak periods. Additionally, special events such as the Carolina Country Music Fest in June, which attracts about 30,000 attendees, offer another opportunity for targeted advertising.

Optimal Locations for Billboard Placement

Strategically placing your advertisements along Highway 17, the main thoroughfare running through North Myrtle Beach, can ensure maximum visibility. This highway sees heavy traffic year-round, with average daily traffic volumes exceeding 60,000 vehicles during the summer. Additionally, targeting billboards in North Myrtle Beach near major attractions such as Barefoot Landing, which attracts approximately 7 million visitors annually, and Cherry Grove Beach can capture the attention of tourists exploring the area.

Crafting the Right Message

Given North Myrtle Beach's family-oriented visitor base, messaging that highlights family experiences, dining options, and entertainment will likely resonate well. Visuals showcasing the beach lifestyle or local attractions can create an emotional connection and draw attention. It's important to keep messages concise and engaging to capture the interest of viewers who may only glimpse the billboard for a few seconds while driving.

Leveraging Local Events and Trends

North Myrtle Beach hosts a variety of events throughout the year, such as the St. Patrick's Day Parade & Festival World Famous Blue Crab Festival in May, drawing approximately 50,000 visitors. Aligning your advertising campaigns with these events can increase relevance and engagement. Keep an eye on local news outlets like North Myrtle Beach Times for updates on upcoming events and community trends.

By harnessing Blip's flexible advertising model, you can effectively tailor your billboard campaigns to take advantage of North Myrtle Beach's unique characteristics. Whether you're aiming to capture the summer tourist surge or engage with winter visitors, a well-timed and strategically placed campaign can provide significant returns. Explore the possibilities and let Blip help you make a memorable impact with billboard rental in North Myrtle Beach.