Augusta Billboards

Self-serve, on Any Budget

Billboards set you apart from the competition by giving you credibility and getting you in front of customers in an entirely new environment.

  • Online advertising costs are rising at 5x the rate of inflation
  • Adding billboards to mobile advertising can increase reach up to 300%

Billboard advertising in Augusta has never been easier

HERE’S HOW IT WORKS

How much is a billboard in Augusta?

You can pay as little or as much as you want with Blip. Our cost works based on one “blip” at a time. A blip is anywhere from 7.5 to 10 seconds on a rotating billboard. The cost depends on the location in and time you choose. You can get started on any budget. Here are average costs of billboards and their results:
$20 Daily Budget
Blips/Day
$50 Daily Budget
Blips/Day
$100 Daily Budget
Blips/Day

Billboards in other Georgia cities

Augusta Billboard Advertising Guide

Welcome to the detailed guide to strategic Augusta billboard advertising in Augusta, Georgia. Leveraging Blip’s unique capabilities, we arm you with insights and extensive demographic knowledge to craft effective, data-driven Augusta billboards campaigns. As the second largest and oldest city in Georgia, Augusta boats a population of 199,843 (as of 2021 according to the City of Augusta) making it an outstanding location for targeted billboard advertising in Augusta.

Enhancing Reach through Augusta's Demographics

Augusta, home to over 200,000 residents, including a substantial military population due to nearby Fort Gordon, offers unique Augusta billboard advertising opportunities. According to the City of Augusta's 2021 data, with nearly 23.7% of the population is aged between 45 to 64 years, offering a robust potential market for those considering billboard rental in Augusta.

Moreover, approximately 24.1% of Augusta households have children under the age of 18. Businesses targeting families or children's products can leverage this data to optimize their Augusta billboard advertising campaigns.

Profiting from Augusta's Transportation Traffic

High-traffic routes such as the I-20, I-520, and the cusp of I-85 in Augusta bolster visibility for Augusta billboards. According to the Georgia Department of Transportation, the I-20 alone sees over 123,000 vehicles daily, making billboard locations especially near these routes exceptionally effective for amplifying your marketing message.

Capitalizing on Local Events and Festivals

The internationally recognized The Masters, a premier golf tournament, attracts an average of 250,000 attendees to Augusta annually. Such an influx in the city's visitor numbers can significantly enhance your Augusta billboards campaign reach if timed correctly. Likewise, the Westobou Festival and the Arts in the Heart Festival each bring in around 86,000 and 88,000 attendees respectively, promising potential for advertisers targeting art enthusiasts.

Exploiting Augusta's Industry Landscape

Healthcare, military, and manufacturing form Augusta's primary industries. Mention of the Augusta University Medical Center and the University Hospital, which employs approximately 7,000 individuals combined, indicates abundant advertising opportunities for health and wellness sectors. Add to this Fort Gordon's cybersecurity center that attracts a considerable tech-savvy crowd, offering relevance for tech-focused products and services.

Leveraging Augusta's Culture and History

Consider integrating Augusta's historical and cultural pride into your Augusta billboard advertising campaigns. Sites like the Augusta Museum of History, which saw over 30,000 visitors in 2018, and the Morris Museum of Art, with around 40,000 visitors annually, underscore the city's appreciation for its heritage. Incorporating local historical or artistic themes in your campaigns can foster a deeper connection with Augusta's audience.

This guide offers a comprehensive view into the opportunities available in Augusta, but keep in mind, every campaign is unique. But if you're considering Billboard rental in Augusta, with Blip’s flexible scheduling, pricing, and targeting, advertisers can effectively tailor their strategy to their audience. Understanding Augusta's pulse and crafting localized, personalized Augusta billboard advertising campaigns is a strategic move in grabbing and engaging your target audience effectively.

Create your FREE account today