Louisiana Billboards

Billboards For ANY Business

Ready to take your advertising to the next level? Look no further than Louisiana billboards with Blip! Whether you're looking to target a specific audience or make a splash throughout the state, our easy-to-use platform puts complete control at your fingertips. Say goodbye to endless negotiations and high costs - with Blip, billboards in Louisiana have never been more accessible or effective!

Billboard Advertising Louisiana Locations

How much does a billboard cost in Louisiana?

How much does a billboard cost in Louisiana? With Blip, you can advertise on digital billboards in Louisiana without breaking the bank. Blip's pay-per-blip advertising allows you to advertise on rotating digital billboards, paying only for the advertising you receive. The cost per blip depends on when and where you choose to advertise, as well as advertiser demand. Each "blip" is a 7.5 to 10-second ad display on a digital billboard. You can set your daily budget, and Blip will automatically keep your campaign within that budget, with the ability to adjust it at any time. With Blip, you can get targeted Louisiana billboards advertising without committing to a large quantity, paying only for the advertising you receive. How much is a billboard in Louisiana? Try Blip and find out! Here are average costs of billboards and their results:
$20 Daily Budget
$50 Daily Budget
$100 Daily Budget

Billboard advertising in Louisiana has never been easier


Louisiana Billboard Advertising Guide

Welcome to the ultimate guide for billboard advertising in Louisiana! Whether you're a local business owner or a national corporation, this guide will provide you with all the information you need to create a successful billboard advertising campaign in the Pelican State. We'll cover everything from the diverse demographics of Louisiana's population, to the popular attractions and activities that draw visitors from around the world. We'll also delve into the advertising DMA and the latest traffic patterns, so you can choose the best locations and times to showcase your message. So, let's dive in and explore the vibrant landscape of billboard advertising in Louisiana!

Demographics of Louisiana Residents for Billboard Advertising

When creating a billboard advertising campaign in Louisiana, it's important to understand the demographics of the local population to ensure your message is targeted to the right audience. Here are some key demographic factors to keep in mind:

Population and Diversity

According to the United States Census Bureau, Louisiana has a population of approximately 4.6 million people. The state is known for its diversity, with a mix of African American, Native American, Hispanic, and Asian American residents. Understanding the diversity of the population can help advertisers tailor their message to specific communities.


The median age in Louisiana is 36.5 years, which means that advertisements should be designed to appeal to a broad age range. However, it's important to note that there are significant differences in age demographics across the state. For example, the Baton Rouge area has a higher percentage of younger people, while the Shreveport area has a higher percentage of older residents.

Income and Education

Louisiana is one of the poorest states in the country, with a median household income of $48,522. Advertisers should keep this in mind when creating their campaigns and avoid messages that come across as overly expensive or out of reach for most people. Additionally, Louisiana is known for having low levels of education, with only 23% of the population having a bachelor's degree or higher. Advertisers should keep this in mind when choosing language and messaging to appeal to a wider audience.


While English is the predominant language in Louisiana, there are also significant populations of residents who speak Spanish, French, and Cajun French. Advertisers should consider including messages in these languages to reach a broader audience. By taking into account the population demographics of Louisiana, advertisers can ensure that their billboards are seen by the right people and are delivering the right message.

Louisiana is a state rich in culture, traditions, and unique activities that attract tourists and locals alike.

When creating billboard ads in Louisiana, it's essential to highlight the experiences and attractions that residents and tourists enjoy the most. Some popular activities to consider include: Recreation: Louisiana's waterways are a haven for fishing, boating, and paddling enthusiasts. Hunting and hiking are also popular recreational activities in Louisiana. When designing ads, showcasing these outdoor activities and the state's natural beauty can attract attention and generate interest in your product or service. Tourism: Louisiana is a top tourist destination renowned for its vibrant music and arts scene, unique cuisine, and festivals throughout the year. Advertising events such as Mardi Gras, Jazz Fest, and other cultural events can create a sense of excitement and encourage people to attend. Points of Interest: Louisiana has many important historical sites and landmarks that attract visitors from around the world. The French Quarter in New Orleans, plantation homes along the Mississippi River, and the Louisiana State Capitol in Baton Rouge are just a few examples. Highlighting these points of interest in your billboard ads can increase interest in your business and help bring cultural awareness to your brand. Venues: Louisiana has world-class venues for sports, concerts, and other events. The Mercedes-Benz Superdome in New Orleans, the CenturyLink Center in Bossier City, and the Smoothie King Center in New Orleans are just a few venues that host major events. When creating billboard ads, highlighting the events and activities happening at these popular venues can attract attention and drive interest towards your business. Attractions: Louisiana has a wealth of attractions that are perfect for families and individuals of all ages. From museums and zoos to theme parks and waterparks, there are many activities for visitors to enjoy. Advertising attractions that are family-friendly can create a perfect opportunity for your business to connect with the community and generate more customers. Remember, when creating billboard ads, it's crucial to keep in mind what draws people to Louisiana in the first place. Keep your ads fresh, vibrant, and focused on the things that make the state special, and your business will definitely catch the attention of passersby.

DMA(s) in Louisiana: What Advertisers Need to Know

If you're planning on advertising on a billboard in Louisiana, it's important to understand the designated market area (DMA) in which your message will be broadcasted. A DMA is a geographic region that advertisers use to target their marketing messages on TV, radio, and other media platforms. Louisiana is part of two distinct DMAs - the New Orleans DMA and the Monroe-El Dorado DMA.

New Orleans DMA

The New Orleans DMA covers southern Mississippi and southeastern Louisiana, including the New Orleans metropolitan area. Advertisers target this market because it has a population of over 1.2 million people, making it the largest DMA in Louisiana. The New Orleans DMA is also home to major tourist attractions like the French Quarter and Bourbon Street, which make it a lucrative advertising location for businesses that cater to tourists.

Monroe-El Dorado DMA

The Monroe-El Dorado DMA covers parts of Arkansas, Louisiana, and Texas. It includes the cities of Monroe, Louisiana, and El Dorado, Arkansas, as well as the surrounding areas. This DMA is smaller than the New Orleans DMA, with a population of around 400,000. Despite its smaller size, it still presents a great advertising opportunity because it's home to a number of colleges and universities, as well as several major regional employers.

Why Know About DMAs?

Knowing the DMAs that your billboard advertising will be broadcasted in is essential because it helps you focus your message in a way that resonates with the local audience. Louisiana is a state brimming with unique culture, history, and cuisine, making it crucial for advertisers to create targeted messages that connect with Louisiana's diverse population. Understanding the DMAs in the state will help you bring your message to the right audience.


When it comes to billboard advertising in Louisiana, understanding the DMAs is essential to reaching your target audience. Whether your message is focused on tourism or the local Louisiana culture, knowing the DMA(s) your billboard will be broadcasted in, will help ensure your advertising campaign is a success.

Major Interstates, Highways, and Roadways in Louisiana for Billboard Advertising

When it comes to billboard advertising in Louisiana, it's important to know the major interstates, highways, and roadways that carry the highest traffic volumes. This will help you to effectively target your audience and maximize the effectiveness of your billboard ad.


Interstates are the major highways that run across the country and connect one state to another. In Louisiana, the two main interstates are:

  • Interstate 10 (I-10): Runs from the Texas-Louisiana border to the Mississippi-Louisiana border and carries the highest traffic volume in the state.
  • Interstate 20 (I-20): Runs from the Texas-Louisiana border to the Mississippi-Louisiana border and carries a significant amount of traffic, especially near major cities like Shreveport and Monroe.


Highways are the major roads that connect different cities and towns within a state. Some of the most important highways for billboard advertising in Louisiana include:

  • Highway 90 (US-90): Runs along the Gulf Coast from Texas to Florida and carries a high volume of tourist traffic.
  • Highway 190 (US-190): Runs from Texas to Mississippi and passes through major cities like Baton Rouge and Lafayette.
  • Highway 61 (US-61): Runs from Mississippi to Louisiana and passes through major cities like Baton Rouge and New Orleans.
  • Highway 165 (US-165): Runs from Arkansas to Louisiana and passes through major cities like Monroe and Alexandria.


Roadways are the smaller roads that connect different neighborhoods and communities within a city or town. Some of the most important roadways for billboard advertising in Louisiana include:

  • North and South Broad Street in New Orleans: Connects different neighborhoods and communities in the city and carries a significant amount of traffic.
  • Perkins Road in Baton Rouge: Connects different commercial and residential areas in the city and carries a high volume of commuter traffic.
  • Youree Drive in Shreveport: Connects different neighborhoods and commercial areas in the city and carries a high volume of traffic, especially near major shopping centers and restaurants.
In conclusion, billboard advertising can be a highly effective way to reach the local Louisiana population. By identifying your target audience and designing a compelling message, you can capture the attention of potential customers and increase brand awareness. It's important to take into account the local population demographics, popular activities, and traffic patterns when planning your campaign. With a strategic approach and careful planning, billboard advertising can help your business reach new heights in Louisiana.

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