Lighthouse and signposts with city skyline illustration
June 6, 2022
Advertising

Top Summer Travel Stats Every Business Needs to Know Get in front of traveling customers this summer with billboards! Keep scrolling to read the latest Summer 2022 travel stats. The summer is finally here – and America’s about to take it by storm. Millions of Americans are packing suitcases, loading up SUVs, booking airline tickets, […]

Rejected billboard cartoon with symbols on sign
May 23, 2022
Advertising

Why Blip Doesn’t Allow Negative Messaging Keep reading to learn why Blip doesn’t allow it’s advertisers to promote negative messaging through our digital billboard platform! If you’ve advertised with Blip before, you know that your design has to go through an approval process before displaying on one of our digital billboards. In order for your […]

Blank red billboard on teal pole illustration
April 21, 2022
Advertising, Marketing

The Future of Self-Serve Advertising Learn why self-serve advertising is changing the advertising landscape, and why businesses of all sizes should take advantage of the changing media. Gone are the days of working through a media buying agency to create advertising campaigns, thanks to the emergence of self-serve advertising platforms. Typically, larger companies will work […]

Multi-lane freeway with billboard under blue sky
March 4, 2022
Advertising

Preparing Your Business for Spring Break Travel Consumers will be out on the roads traveling for Spring Break! Follow them outside with your next billboard advertising campaign. March has arrived, which means it’s time to pull out those suitcases and bathing suits to gear up for spring break! As consumers gear up for travel, your […]

Person unveiling a small billboard in a yellow room
February 17, 2022
Advertising

How Much Does Digital Billboard Advertising Cost? How much should you be paying for digital billboard advertising? Keep reading to learn how much digital billboard advertising costs with different advertising companies. If you have already been advertising with Blip, you know that digital billboard advertising doesn’t have to be expensive. With Blip, digital billboard advertising […]

Digital billboards vs traditional billboards graphic
January 25, 2022
Advertising

Key Differences Between Digital and Traditional Billboards Billboards may seem like an outdated form of advertising, but actually, the out-of-home advertising industry is stronger than ever! If you have been wanting to start billboard advertising for your business, you might be considering investing in either digital or traditional (static) billboards. Or maybe even both! This […]

Aerial highway scene with Blip billboard
January 18, 2022
Advertising, Sign Owner

“What Are You Most Looking Forward to Seeing in the OOH Industry in 2022?” Blip employees answer what they are looking forward to seeing in the OOH industry as we enter into 2022. What are you looking forward to seeing in the OOH space in 2022? We asked various Blip employees to answer this question, […]

OOH Outlook for 2022 graphic with signs
December 14, 2021
Advertising

OOH Outlook for 2022 The out-of-home industry saw double digit revenue growth in 2021. What’s in store for the industry in 2022?  We’re nearing the end of 2021, and despite the coronavirus pandemic still going on, the OOH industry saw tremendous growth this past year. Steve Nicklin, VP of Marketing at OAAA said “MAGNA forecasts […]

Illustration of person at desk with upward arrows
November 22, 2021
Advertising

Drive More Conversions With Multichannel Marketing Continue reading to learn why multichannel marketing is crucial for your business. While brand awareness is a crucial step in the marketing funnel (you can read more about the importance of building brand awareness here), driving conversions and sales is the ultimate goal. To drive conversions, your brand needs […]

Highway with billboards and city skyline background
August 27, 2021
Advertising

Billboard advertising works, but will it work for your business? Continue reading to learn how to know if billboards are right for your business.  Typically, small to medium sized businesses don’t think that they are “eligible” to gain access to billboard advertising. This is because you often see big corporations taking advantage of billboards and […]